Cheryl believes that the primary purpose of her designs is to communicate known things through an unknown perspective; to enable a fresh and better understanding of things through design.
She is interested in the exploration of tactile graphics—hand-drawn and crafted, photographed, tangible—appreciating their ability to produce a depth and feel that eludes many works. She also has a passion for writing, research and music which she hopes to continue to fuse with and supplement her designs.